To show Highlands Gold in a more premium light, our team invited Slater Young, Kryz Uy, Lissa Kahayon, and David Guison to a secret restaurant pop-up hosted by renowned chef, Francis Tolentino. After an elevated tasting menu, they discovered that every dish had been made with Highlands Gold. I developed the campaign key visual, and the experience was later opened to the public at Chef Francis Tolentino’s restaurant for a limited time.